Subito: Instant Photography (2018) · Documentary

A father walks with his daughter Jennifer on a clear autumn day. She asks to see their photos immediately, prompting him to consider the possibility of instant photography. Scientist Edwin Land develops the first instant camera prototype in three hours. His presentation at the Optical Society of America in 1947 culminates in the unveiling of the first instant picture. Polaroid transforms the art of photography and influences generations of photographers until 2008.

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Deep Dive

Why Watch

Discover the origins of instant photography.
Learn about Edwin Land's innovative journey.
Explore the emotional impact of physical photos.
Understand the balance between analog and digital experiences.

Did You Know

Edwin Land invented instant photography in less than three hours.
It took Land 30 years to perfect his instant photography process.
The first instant picture was developed in just 60 seconds.
Land's passion for science began in childhood with experiments.
Polaroid film was used by many artists for over two decades.

Perfect For

Photography enthusiastsHistory buffsScience and technology fansFamilies looking for inspiration

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Frequently Asked Questions

Who invented instant photography?

Edwin Land invented instant photography.

How long did it take Edwin Land to develop instant photography to perfection?

It took Edwin Land another 30 years to develop instant photography to perfection.

What was the first instant picture in history developed in?

The first instant picture in history was developed using a small pouch with developer paste placed between the negative and the positive.

Awards & Festivals

Innsbruck International Film Festival

2019 • Official selection

Zurich Film Festival

2018 • Official selection

Solothurner Filmtage

2019 • Official selection

Hof International Film Festival

2018 • Official selection

Awards & Festivals

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