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Generation Startup

202592 minPG

Synopsis

90% of startups fail, yet six recent college graduates in Detroit pursue their entrepreneurial dreams amid the city's economic challenges.

Deep Dive

Why Watch

  • Meet Brian Rudolph, co-founder of Bonsa.
  • Find out why 90% of startups fail.
  • See how young entrepreneurs redefine success.
  • Discover the impact of privilege on startup culture.

Did You Know

  • Only 10% of startups have succeeded in the last 20 years.
  • 90% of startups are expected to fail.
  • Brian Rudolph co-founded Bonsa in 2012.
  • The documentary features a participant with a biomedical engineering degree from Johns Hopkins.

Perfect For

Aspiring entrepreneursStartup enthusiastsYoung professionalsBusiness students
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Frequently Asked Questions

What percentage of startups succeed?

Only 10% of startups have succeeded in the last 20 years.

What company did the speaker go to work for in Detroit?

The speaker went to work for Bonsa, a chickpea pasta company.

Who started Bonsa?

Bonsa was started by Brian Rudolph and his brother Scott.

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