The internet's second revolution
Synopsis
Prices for mobile data in India crashed by 94% after the launch of Reliance Jio in 2016, enabling millions to access the internet for the first time.
Synopsis
In 2016, Reliance Jio launched in India, offering low-cost smartphones and data. This shift drastically lowered data prices by 94%. As more people gain internet access, their online behavior mirrors that of users in wealthier countries. However, many new users face challenges due to language barriers and limited literacy. Tech companies are adapting their products to meet these new demands. The second half of humanity's online presence is reshaping the internet experience and user interactions globally.
Deep Dive
Why Watch
- See how Reliance Jio transformed internet access in India.
- Find out why text is not the main interaction method for new users.
- Meet the tech giants adapting to emerging market behaviors.
Did You Know
- The first message ever sent on the internet was 'lo' in 1969.
- India's internet data prices dropped by 94% after Reliance Jio launched in 2016.
- Facebook has over 1.5 billion users in developing countries.
- The most subscribed YouTube channel is a Bollywood studio and record label.
Perfect For
Frequently Asked Questions
What was the first message ever sent on the internet?
The first message ever sent on the internet was 'lo', as in 'lo and behold'.
How much did data prices crash in India after the launch of Reliance Jio?
Data prices in India crashed by 94% after the launch of Reliance Jio.
What is the primary device used for internet access in developing countries?
In developing countries, the primary device used for internet access is mobile phones.
What are people saying?
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