Documentary backdrop image for JUMPMAN (2024)

Documentary backdrop image for JUMPMAN (2024)

202422 minPGdocumentary

JUMPMAN

202422 minPGdocumentary

In 1984, photographer Jacobus Rentmeester captured a portrait of Michael Jordan that inspired Nike's iconic Jumpman logo, shaping sports branding worldwide.

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Synopsis

In 1984, photographer Jacobus Rentmeester captured a portrait of Michael Jordan that inspired Nike's iconic Jumpman logo, shaping sports branding worldwide.

People

Tom Dey

Tom Deydirector

Synopsis

The story of the photographer who created the 1984 LIFE portrait of Michael Jordan that was copied by Nike and turned into one of the world’s most famous logos.

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