Careful, Coaching

Synopsis

The coaching industry has seen a surge in self-proclaimed coaches, ranging from unsuccessful traders to housewives and even criminals, often charging exorbitant fees. Ksenia Sobchak investigates the complexities of this market, aiming to differentiate between legitimate coaches and those who exploit vulnerable individuals for profit. Through her exploration, Sobchak seeks to understand which coaches can genuinely provide assistance and which are merely opportunists capitalizing on the coaching trend. The documentary sheds light on the challenges faced by consumers in navigating this increasingly crowded field.