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Deep Dive: Magic Hours (2024)

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Film Lens

Magic Hours
Magic Hours focuses on independent movie theatres in Alberta, showcasing the efforts of local business owners to revive these community spaces. The film presents various strategies employed by these owners, including reinventing their offerings and sometimes deciding to let go of their theatres. It captures the emotional and financial stakes involved in maintaining these cultural hubs. Through interviews and on-the-ground footage, the documentary provides insight into the challenges faced by these theatres, including competition from larger chains and changing audience preferences. It emphasizes the importance of these venues not just as places to watch films, but as vital community gathering spots that foster local culture and connection.

Why Watch

  • •Meet passionate theatre owners in Alberta.
  • •Find out how theatres reinvent themselves.
  • •See the impact of community support on local cinemas.

Did You Know

•Alberta has seen a significant decline in independent movie theatres over the past decade.
•Some theatre owners are implementing unique programming to attract audiences.
•A number of these theatres have been in operation for over 50 years.

Perfect For

Independent cinema loversLocal business supportersCommunity culture enthusiasts